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Online Reputation

Tips for Online Reputation Management for Your Small Collinsville, IL Business

In this day in age, it is more important than ever to focus on your small Collinsville, IL businesses’ online presence. One of the most important steps in ensuring your business’s online presence is known is with proper reputation management. What comes up when you look up your business online? It is not too late to manage your reputation and market your business online. We will be discussing some helpful tips that will help you manage your business’s online reputation.

Digital Marketing

Looking Your Businesses Online Reputation

As we had previously mentioned, it is important to know what comes up when you look your small Collinsville, IL business up online. Look up the business name online and take a look at the first five or so pages. Gather any relevant information you find to determine your business’s current online reputation. If you notice any outdated information such as wrong hours or an incorrect business name, make sure you have that information updated.

Take Your Spot Online

It is important that you make your business known online. You can do this by setting up a social media page on platforms such as Twitter, Facebook, Instagram, or TikTok. You do not have to start using them right away but having them set up early helps down the road. You should also focus on setting your business listings on platforms such as Google My Business, Yelp, Bing Places, and more to help get your business out there.

Allow Customer Feedback

Customer Reviews

To add to what we talked about before, having a social media page and a business listing set up not only helps you show off your business, but it also gives your customers the opportunity to provide feedback publicly. Showing positive public feedback shows that your business is reputable. Not all feedback is going to be positive. When you receive negative feedback from a customer, give a professional response to enquire further about their negative experience. Reaching your audience is a keyway not only to helping build a positive online reputation for your business, but it also gives you the opportunity to reach your audience and market your business further.

These are not the only things you can do to help build your small Collinsville, IL business’s online reputation. If you are looking for a marketing company that can assist you further with your business’s online reputation, give our team of professionals over at Hometown Marketing Group a call today!



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