F.A.Q

Frequently Ask Question

We help you grow your business
from inception to lift-off.

The act of promoting and advertising your business or product in the age world of technology. Common tools used for digital marketing include websites, social media, videos & photos, and email.

Digital marketers identify your business issues and figure out how to solve them using various digital marketing platforms. This includes creating a marketing strategy for developing websites, managing social media, and working on search engine optimization.

Your business benefits by gaining exposure. Often, digital marketing goals are attached to direct business increase results. When investing in a digital marketing agency you are creating opportunities to widen your target market.

It’s a fundamental part to measure all digital marketing platforms, tools, and resources. The most trusted scores to measure your digital marketing is through Google Analytics!

This is a location-based service that uses GPS and other applications to identify the location of their users. Based on your area, companies can target potential leads.

No. Digital advertising is used to help businesses accomplish an abundance of goals. Those include increasing sales, generating leads, expand your brand awareness and attract potential clients.

Absolutely. Word of mouth can surely help your business, but most consumers will research a company or service before choosing them. If you lack an online presence, you’re losing potential customers.

Websites are meant to draw users in. No one wants a bland “sketchy” site. The only way to attract users and to keep them browsing is through good website design and interactives.

It’s recommended! Blogs give you an easy way to stay in touch with your market and audience. Publishing blogs allows you to grow your creativity and increase the knowledge of your customers.

We will design your site the way that you want it. We want to make sure that the site represents your business and appeals to your customers. We will work with you to reach the proper balance.

That is up to our customer. We will be more than happy to maintain your site with monthly maintenance and annual renewals.

This focuses on providing an improved user experience to encourage user engagement. By having a user-friendly website design, your users will be able to navigate easier and are more likely to contact your company.

WordPress. It is the easiest management system to customize and update your website. There are a multitude of themes to choose from which mean you have unlimited limits when designing your website.

Through your social media engagement! It’s recommended that you monitor your posts and see what types of content generates the most organic impressions. By using similar topics, your engagement will increase. 

SEO is referred to as Search Engine Optimization. It’s the practice of making sure your website is visible and working correctly! SEO is a complicated practice.

Absolutely. Word of mouth can surely help your business, but most consumers will research a company or service before choosing them. If you lack an online presence, you’re losing potential customers.

This is used when someone leaves your website after not purchasing anything! It uses basic keywords to broaden the intended audience and can help generate more authentic content.

To rank high, you should be routinely checking and uploading content that answers the most frequent questions. This content is best received through FAQS, blogs, and other webpages.

BOTH! Keywords are what make SEO relevant and success. The keywords perform best on a topic-based approach. 

This is when there are multiple ways to say one thing. For example, if you were to Google search “my vehicle was hit” translates to “I was in an accident.” It is better to rank for both phrases, which is when sematic analysis comes into play.

On-page SEO refers to internally improving your own sites website to rank higher on search engine results. This can be adding a headline, titles, and images.

This refers to all the factors surrounding your site. Those surroundings are often driven by social media, promotional advertisements, and other websites.

Google Analytics is a tool that businesses use to track their website traffic to understand and gain customer insights. This is used to identify the weak and strong points of your site so your business can improve.

Yes! All search engines prefer websites that are both search engine and user-friendly. If your site is hard to access or runs slow, you are going to turn users away from your site.

This is the technical web building behind the SEO rankings. This is usually the sever connection, responsiveness of your website design, security, the amount of re-directs and other website building components.

Social media is the brand awareness and consideration stage of digital marketing and sales funnel. Social media platforms allow businesses to connect with their target market by slowly pushing them down the funnel using content, links, and FAQs.

Most commonly Facebook for business. Now while you can use other social media platforms for other needs, Facebook is the most useful for all businesses.

Each social media platform can go on their own live streaming service. This allows businesses to reach their audience in real time.  The live feature allows brands to go live easily and instantly from their desktop or mobile device.

Yes! Social media offer B2B companies a platform to build relationships with customers and business partners. When customers are looking for new opportunities, your brand will be on the leads mind.

Content that will resonate with the audience. The target audience is most likely very direct. Which is why we recommend posting content that might reach farther demographics and audiences as well.

Not listening to your audience, removal of negative feedback, being too promotional. Its best to have a mix of all form of content. This mix can include, informative, funny, creative, and promotional content.

Yes. Email marketing is more personal to your customer and targeted individually as opposed to social media marketing. Although both are great, it’s recommended to have both as a small business.

There are three stages of email funneling. Attraction, engagement, and nurturing. These three stages are used to nurture leads and build communication with their consumers.